Verified opt-in
Verify or remove your domain
The only way a domain gets named is verified domain-owner opt-in. Removal uses the same record, is free, and is permanent.
The rules
How this works
One record, both directions
The TXT record that verifies your domain in is the same record that removes it. Publish it once, then choose verify or remove.
Why DNS, and not a meta tag
A TXT record proves control of the domain rather than control of one page. A meta tag on a single URL is satisfiable by anyone who can publish one file to a subpath.
No account, no payment, ever
Verification is about who controls the domain and nothing else. Listing is not for sale, and neither is removal.
What gets published
Only scans taken from a third-party vantage, meaning the public scanner and the index crawler. Nothing derived from an authenticated, merchant-sourced, or locally-run scan is ever published, whatever its score.
How verification and removal work · The readable web · Scan a URL first · Our scanner and crawler